Course curriculum

    1. 1 - Welcome to Market Research

    2. 2 - Introduction to Marketing Psychology and Consumer Research

    3. 3 - Understanding Your Target Market

    4. 4 - Feedback Introduction

    5. 5 - How to Get World Class Experts to Help You

    6. 6 - Survey Section Introduction

    7. 7 - Starting with Google Docs

    8. 8 - Multipage Form

    9. 9 - Finishing the Course Feedback Form

    10. 10 - Email Asking for Feedback

    11. 11 - Feedback Form Results

    12. 12 - Introduction to Focus Groups

    13. 13 - How to Run a Single Focus Group Meeting

    14. 14 - Using Existing Market Research for Consumer Research

    15. 15 - Observing Data for Market Research Section Introduction

    16. 16 - KPI Introduction

    17. 17 - KPIs for Dating Site

    18. 18 - Introduction to Google Analytics

    19. 19 - CAC and Lucrative Offers Using KPI

    20. 20 - User Flow Insights from Google Analytics

    21. 21 - Information to See What Kind of Traffic is Coming to Your Site

    22. 22 - Testing the Business Quickly

    23. 23 - Active Listening

    24. 24 - Example of Active Listening and Misunderstanding

    25. 25 - Example of Firm Not Listening

    26. 26- Cycle of Effective Listening and Ackgnowledging

    27. 27 - Active Listening Exercise

    28. 28 - Active Listening Exercise Answer

    29. 29 - Marketing Psychology Introduction

    30. 30 - Emotional Presence in Sales

    31. 31 - AIDA

    32. 32 - Social Proof Marketing Psychology

    33. 33 - Awards

    34. 34 - Testimonials

    35. 35 - Featured on Recent

    36. 36 - Pricing and Discounts

    37. 37 - Scarcity

    38. 38 - Reciprocity Principle in Marketing Psychology

    39. 39 - Information Gap Theory in Marketing Psychology

About this course

  • $5.00
  • 39 lessons
  • 3 hours of video content